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Apple has dominated the 5G smartphone market in North America and Western Europe with over 50% market share in North America in January

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March 19, according to foreign media reports, data from research institutions show that global sales of 5G smartphones in January this year, driven by a significant increase in market penetration in China, North America and Western Europe, accounted for 51% of new smartphones sold that month, surpassing 4G phones for the first time.

And the research firm also said in its report that the share of 5G phones among smartphones sold in North America and Western Europe in January this year was 73% and 76% respectively, driven by the iPhone 12 series and the new iPhone 13 series launched last year. The research firm also said in its report that Apple, which has pushed up 5G smartphone sales in North America and Western Europe, has also dominated those two markets. Apple had a share of more than 50 per cent of 5G smartphones sold in North America in January this year, and 30 per cent of 5G phones sold in Western Europe in January, both with higher market shares than other vendors.

Apple began launching 5G-enabled smartphones in 2020 with the launch of the iPhone 12 series that year and the iPhone 13 series late last year. Compared to previous smartphones launched by Apple, the iPhone 12 series and iPhone 13 have increased to four models and consumers have a wider choice when it comes to purchasing them. As the dominant player in the global high-end smartphone market, Apple's iPhone has a huge user base worldwide. Even before the launch of the 5G-enabled iPhone, some analysts and research institutions expected that after Apple's move to 5G, a large number of users would upgrade and a large number of users from the Android camp would switch to Apple's iPhone, and that 5G iPhone sales would be considerable worldwide.

At last week's launch event, Apple launched the third generation iPhone SE with 5G support. Although the starting price is an increase from the previous iPhone SE, it is still the lowest among iPhones and will also bring a large number of users to Apple after the launch, pushing up iPhone sales and iPhone's share in major markets, which will further increase.

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